African Pride’s latest collection keeps tresses moisturized

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African Pride’s latest collection keeps tresses moisturized

By Gisselle Gaitan - 05/07/2018
African Pride is expanding its line of hair care products by introducing the new Moisture Miracle collection.

Created specifically to keep kinky, coily textures moisturized, healthy and manageable through every step of their hair café maintenance and styling routine.

The Savannah, G.A.-based company’s new collection features such ingredients as Moroccan red clay, flax seed oil, baobab oil, cacao powder, honey, Aloe Vera, coconut water, shea butter and coconut milk, to add moisture.

The full Moisture Miracle lineup will include:

  • The aloe and coconut water detangle and condition pre-shampoo, which softens and detangles hair;

  • The honey and coconut oil nourish and shine shampoo, which gently cleans hair of hair and build-up without stripping follicles of their natural oils;

  • The honey, chocolate and coconut oil nourish and restore conditioner, which restores moisturize to tresses, strengthens, transforms and repairs dry coils and curls;

  • The coconut milk and honey hydrate and shine leave-in conditioner, which is a daily-use leave-in spray that softens and hydrates hair;

  • The coconut oil and baobab oil hydrate and strengthen leave-in cream, which is rich in vitamins and fatty acids, infuses strands with nutrients and helps protect against breakage;

  • The shea butter and flaxseed oil moisturize and define curling cream, which provides deep moisture, shine and ensures coils and curly styles are smooth;

  • The Moroccan red clay and shea butter detox and soften heat activated masque, which removes impurities and product build-up; and

  • The strengthen and protect five essential oils with vitamin E, which replenishes natural nutrients, protects against breakage, promotes growth and strengthens strands while infusing coils and curls with moisture.


All products within the line retail for $4.49 each, and can be found in select Walmart locations and beauty supply stores. Beginning in June, the Moisture Miracle collection also will be available for purchase nationwide at Dollar General.