Braun’s epilators make for smarter hair removal

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Braun’s epilators make for smarter hair removal

By Gisselle Gaitan - 07/26/2018
Braun is looking to help consumers remove their unwanted hair in a snap.

Two new tools from the company — Silk-épil 9 SensoSmart and Silk-épil 5 SensoSmart — react and respond to users who are shaving with a light sensor that guides application and ensures the right amount of pressure is applied during the process.

Braun’s SensoSmart technology provides users with guidance through a light signal, removes the shortest of hairs for up to four weeks, and comes with different attachments for customization, the company said.

The Braun Silk-épil 9 SensoSmart is cordless, waterproof, contains a pivoting head that adapts to skin contours, and features such extras as a facial cap and bikini trimmer. It retails for $149.99 and can be found online and in select in-store retailers.

The Braun Silk-épil 5 SensoSmart also is cordless, waterproof and can be used on either dry or wet skin. The tool comes with extras, including massage rollers, a skin contact cap, and shaver and trimmer for sensitive areas. It retails for $79.99.

Further information on the two new products and brand, which is part of the Procter & Gamble portfolio, can be found on the company’s website or social media channels.