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News and information on shaving products, merchandising and trends in retail pharmacies.

A new man: Men’s grooming is growing, and not just clippers

COVID-19 pandemic be damned. Men, just like women, still want to look good during a crisis. The question is whether they are buying grooming products in stores or online now. 

V aims to shake up the shaving game

V’s shaving products, designed with precision control and for sensitive skin, also come in various colors and finishes.

Pacific Shaving’s Caffeinated Shaving Cream, Caffeinated Aftershave and Nick Stick now are available at Wegman’s.

The Weed Whacker is an electric nose and ear hair trimmer that lasts for up to 90 minutes of use, the company said.

Named after the brand’s founder, King Camp Gillette, the King C. Gillette collection features a double-edged safety razor that was pioneered back in 1901, alongside other beard care essentials.

BIC will feature Olympic swimmers Katie Ledecky and Simone Manuel in its new campaign, which highlights the confidence and competitive edge that exists inside all women.

Shave The Day, a head-shaving mobile game, turns players game points into real donations that help fund cancer research.

Schick Hydro Silk’s “The Smooth Shave We All Deserve” campaign highlights the lengths women go through to deal with beauty and grooming challenges.

With men ready to spend on personal care products, retailers and suppliers are hoping to further expand the market with skin care offerings and innovation around facial hair maintenance.

Made For You products include shave cream, body lotion, face lotion and a refillable razor system.

Gillette is celebrating the 50th anniversary of the Apollo 11 moon landing with a limited-edition razor that features a moonscape handle design.

11 men's grooming products to keep an eye on! It's not just all those Movember beards taking the spotlight – men's grooming is becoming a permanent center of attention with year-over-year growth.

men's grooming

Are men going to save the day?

Clarisonic unveiled its Mia Men device, which is engineered specifically for men’s thicker skin, and helps address their skin care concerns, the company said.

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