Eos’ Shave 101 campaign highlights proper shaving techniques
Eos is looking to shed light on some old shaving myths with its Shave 101 campaign.
The initiative focuses on different perspectives on shaving and ultimately how it makes users feel.
To better understand the campaign and obtain information on the shaving techniques, the Inside Beauty team spoke to Eos partner and board-certified dermatologist Dr. Elyse Love.
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“Shaving products are designed to eliminate friction when shaving to allow for a non-irritating, close shave. Ingredients that hydrate the skin and ingredients that soothe the skin are key for a smooth shave,” said Dr. Love. “eos’ Vanilla Bliss Shave Cream contains ingredients such as shea butter to hydrate the skin and decrease friction and aloe to soothe the skin, making it one of my top recommended shave products on the market!”
For a better shave and best practices to avoid ingrown hairs and razor burns, Dr. Love recommends five key steps to follow:
- Exfoliate with a gentle exfoliant before shaving.
- Use a high-quality shaving cream.
- Utilize a fresh blade, and change blades every five shaves.
- Make sure to rinse the blade between each swipe for a smooth surface.
- Apply a soothing lotion after shaving.
“A high quality Shave Butter that helps your razor effortlessly glide over skin and protects skin from irritation, and a Post-Shave Smooth Body Cream which contains hydrating butters for rich moisture and lightweight oils for breathable moisture,” said Dr. Love.
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To ensure skin continues to stay hydrated. Dr. Love recommends utilizing a moisturizer with soothing ingredients.
“It’s important to soothe and hydrate the skin after shaving to prevent post-shave irritation. In the summer, you may prefer a light-weight moisturizer while in the winter a richer cream may be ideal. Regardless of the weight of the formula, make sure it includes barrier soothing ingredients like shea butter,” said Dr. Love
Also part of the Shave 101 initiative are content creators Anayka, Carly Joy and Audrey, who will share their own personal shaving stories and tips, as well as advice they’d give their younger selves when it comes to shaving.
Eos’ #Shave101witheos campaign is now live and running through Sept. 30 across social media.
