Celebrity stylist Oscar Blandi partners with Viviscal

4/27/2012

CHICAGO — Hair supplement brand Viviscal has teamed up with celebrity stylist Oscar Blandi and Jill Zarin, entrepreneur and reality star from “Real Housewives of NYC,” to further drive awareness about hair loss and thinning hair in women as it relates to women’s life changes.



Blandi and Viviscal, in conjunction with salon and beauty publication Behind the Chair, recently hosted an evening of hair elegance and education. The highlight of the event included a hair fashion show put on by Blandi and Zarin.



“We are excited to work with Oscar Blandi and Behind the Chair to continue to raise awareness about hair loss and thinning hair in women. Diet, nutrition, lifestyle, over styling all effect hair health and when combined with a women’s various life stages — stress in their 20s and 30s, pregnancy and motherhood, menopause — increase the likelihood of hair loss and thinning,” stated Mark Holland, CEO of Lifes2good, which manufacturers of Viviscal. “We feel certain that our combined efforts will continue to shed light on this taboo topic, as well as continue to encourage and empower women to take back control of their hair health.”



With five clinical trials behind it, Viviscal’s tablets are designed to work over a period of four to six months, battling thinning hair in both men and women, the company said.



Viviscal hair supplements are available at CVS and Rite Aid. A 60-tablet box of Viviscal, equivalent to one month’s supply, is priced at $49.99. Viviscal Professional, a stronger version of the supplements, is exclusively available through salons, spas and physician offices.

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