Dial expands body wash portfolio with new launches

SCOTTSDALE, Ariz. — Henkel’s Dial body wash has unveiled the new Dial Miracle Oil and Omega Moisture Body Washes.



Dial Miracle Oil body wash is positioned as the first-ever body wash formulated with micro oil technology for beautifully soft skin. In addition to marula oil, which is known to nourish and deeply hydrate skin while protecting it from damaging, age-accelerating free radicals, the body wash contains a blue lotus scent.



Dial Omega Moisture body wash boasts a moisture-rich, clean-rinsing formula enriched with sea berries, which contain 190 nutrients and high levels of omega lipids to help nourish and strengthen the skin’s barrier.

The new Dial body washes are available at grocery, drug and mass retailers nationwide starting this month. The suggested retail price is $4.99.