Essie partners with bridal designer on gel couture bridal collection
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NEW YORK — Essie is teaming up with couture bridal designer Monique Lhuillier on its essie gel couture bridal collection. The collection adds to the company’s two-step gel manicure product line, which it launched last year, and is essie’s first collaboration with a bridal designer.
The essie gel couture bridal collection by Monique Lhuillier features six colors that range from traditional pinks and sheers to berry reds and soft sage. The colors are blush-worthy, dress is more, berry in love, to have and to gold, sage you love me and lace to the altar. The design of the bottle is meant to mimic the twist and swirl of a bridal gown and the swirl stem brush is tapered for a precise fit to the curve of the nail, the company said.
“I was so happy to partner with essie for the gel couture bridal collection,” Monique Lhuillier said. “I created shades that fit every bride, perfectly complementing their dress and beauty. On my wedding day, that meant a traditional soft pink-based manicure to complement the intricate detailing on the bodice and skirt of my dress. For some brides, that means a pop of berry red or metallic gold to balance a simple, elegant silhouette. This collection has something for every bride, bringing that ‘perfect fit’ feeling right down to her fingertips.”
The limited-edition collection will be available starting in April and will retail for $11.50 per bottle.