Hello Products adds mouthwashes, announces subscription service

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Hello Products adds mouthwashes, announces subscription service

By Gisselle Gaitan - 02/22/2018
Big changes have come to Hello Products and its line of oral care items. The company this week not only announced two new products joining its portfolio but also revealed that it would be launching a subscription service for users.

“Hello is a constant-improvement company. We're dedicated to expanding and innovating everything having to do with oral care, from our formulations that stand out for their innovative ingredients, efficacy and sustainability, to services like subscriptions that deliver value and true health benefits,” Craig Dubitsky, founder of Hello Products, said.

The two new products making their debut are:

  • The adult alcohol-free naturally healthy antigingivitis mouth wash, which is formulated with aloe vera to promote healthy gums, coconut oil to moisturize, mint to freshen breath and xylitol.

  • The fluoride-free kids organic watermelon flavor rinse, which the company said is safe if swallowed and infused with a watermelon flavor, aloe vera and xylitol.


Both mouthwashes are vegan, gluten-free, cruelty-free and contain no dyes or artificial sweeteners. The products, which come in a 16-oz. bottle, retail for $5.99 and can be purchased on Hello's e-commerce site and will hit retailers in March.

The Montclair, N.J.-based company also unveiled its new Replenishmint Subscription Service, which allows users to select their desired paste and delivery frequency with 30-60 and 90-day options. Those who subscribe will receive a BPA-free toothbrush with charcoal bristles for free with every tube purchased through the service.

“Good oral care habits are crucial to your overall health and should not be neglected,” Dubitsky said. “Since today's consumer is busier than ever, we're focused on building a cohesive oral care regimen with the ultimate goal of creating the best and easiest user experience possible. We're making an oral care brand that you just don't 'use,' but one you can fall in love with.”

Users can join the Replenishmint Subscription Service on Hello Products' website, and pre-order the toothbrush, which retails for $3.99, on the site as well.