Oral Care

ProBiora is a blend of beneficial bacteria that inhibits the growth of bad bacteria for fresher breath, whiter teeth, and healthier teeth and gums, the company said.

The 2-in-1 toothbrush and toothpaste is reusable up to 30 times, the company said.

ProBioraKids naturally fills the mouth with beneficial bacteria for healthier teeth, the company said.

HRG’s new product team sifted through 172 products introduced last month to find five that have the potential to be lasting offerings.

See which products stood out from the 273 product launches in January.

Promoting wellness: This year’s Retail Excellence Awards pay tribute to an impressive array of standout companies offering natural products.

From the 115 new products that hit store shelves in November, HRG’s new product team found five standouts.

Church & Dwight is acquiring TheraBreath for $580 million in cash.

The brand is now packaging its certified natural and fluoride-free charcoal toothpaste in aluminum metal tubes.

The Waterpik Sonic-Fusion 2.0 combines the power of brushing with the benefits of a water flosser, the company said.

The limited-edition Philips Sonicare and Susan Alexandra collaboration was designed to highlight self-expression through whimsical and bold designs, the companies said.

Pronamel Mineral Boost toothpaste was developed to maximize the effects of fluoride in order to boost the absorption of calcium and phosphate into the enamel surface, the company said.