HRG’s five notable products from March 2025
After seeing a notable dip in February, product introductions surged in March. Suppliers introduced 195 new products, 70 more items than the 125 they released in February. Waukesha, Wis.-based HRG reviewed 28 products in the health category, 119 items in the wellness sector and 48 products in the beauty aisle to see which ones stood out as Products to Watch.
1. Advil PM Liqui-Gels Minis
Haleon said that its Advil PM Liqui-Gels Minis provide eight hours of sleep and fast pain relief. The company states that the Liqui-Gel Minis are easy to swallow and non-habit forming with a combination of ibuprofen and diphenhydramine. Forty minis come in a pack.
2. Barbasol 1919 Classic Shaving Cream
Perio’s Barbasol 1919 Classic Shaving Cream offers an exceptional glide for a close, comfortable shave with reduced irritation, the company said. The Perio website states that the shave cream is fortified with aloe, coconut oil and shea butter to soothe and protect skin. The fragrance includes notes of citrus, essential oils and herbs. It comes in a 6-oz. tube.
3. Orajel Toothache & Gum Rescue Relief Pen
According to materials provided by Church & Dwight, Orajel Toothache & Gum Rescue Relief Pen is medicated for cooling relief of toothaches, brace and denture irritation, gum discomfort and canker sores. It has more than 50 applications per pen and offers an easy-to-reach and hygienic applicator. It comes in a .07-oz. pen.
4. Sensodyne Pronamel Kid’s Toothpaste
Haleon said that Sensodyne Pronamel Kid’s Toothpaste provides 24-hour cavity protection, strengthens tooth enamel and helps keep teeth strong and healthy. The company’s materials state that it is free from sugar, SLS, paraben and sulphates. It comes in a Berry Twist flavor and a 4-oz. tube.
5. Nature’s Bounty Mushroom Complex Capsules
Nature’s Bounty Mushroom Complex is a combination of maitake, reishi and shiitake mushrooms. The company added that the capsules are plant-powered immune support with no egg, gluten, wheat or peanuts and is non-GMO and hypoallergenic. A bottle contains 60 capsules.