The Natural Dentist launches Spanish-language site

MADISON, N.J. — The Natural Dentist, a line of natural oral care products that contain a therapeutic amount of purified aloe vera, has launched a Spanish language web site.



The site is designed to introduce aloe vera as an agent for treating oral care issues.



"We've noticed a growing demand for our products, as well as information regarding bleeding gums, from the Spanish-speaking market," stated Kelly Kaplan, president of Revive Personal Products Company and distributer of the Natural Dentist. "The Aloe vera plant has long been used as an herbal remedy in Latino households and medicine, and its healing benefits are only recently becoming widespread and publicized. As the leading ingredient in our mouth rinse, we feel like our products are a natural fit for this growing demographic that is disproportionally affected by oral care issues."



According to the Hispanic Dental Association, Latinos are the fastest growing minority group and also the largest in the country, yet are more likely to lack access to dental care. A report in the Journal of the American Dental Association in September 2005 stated that the percentage of untreated oral disease for Hispanics (40%) and non-Hispanic blacks (48%) was nearly double that for non-Hispanic whites (24%).



The Natural Dentist Healthy Gums Mouth Rinse is available at retailers including Wal-Mart, Walgreens, Rite Aid and Whole Foods.