Salon Grafix expands classic hair styling line
GREENWICH, Conn. — Salon Grafix has announced the relaunch of the cult-favorite Professional hair spray.
“The same women who loved the brand 30 years ago still use our hairsprays to this day. With more than 14,000 hairsprays sold a day, we wanted to be sure we stayed true to our formula and loyal to our consumers. By adding antioxidants, women can feel confident they are getting the same great hold while promoting healthy hair,” said Lisa Yarnell, CEO of Continental Consumer Products.
In addition to the new line of hairsprays, the brand will be launching a new styling collection, Professional Collection Stylers, designed to be as effective on dry hair as they are on wet hair.
“In order to continue to address the styling needs of women, we spoke with our consumers to learn more about their hair concerns and styling habits. Those that were aging noticed that their hair was looking drier and more damaged and the younger segment doesn’t have the time to wash their hair every day,” Yarnell said. “As a result, we created the multifunctional Stylers Collection to meet the dry and wet styling needs for women of all ages.”
The new Professional Collection includes four multi-strength hair sprays infused with antioxidants and four stylers:
Professional Shaping Super Hold Unscented Hair Spray — A professional unscented formula provides flexible hold with versatility.
Professional Shaping Extra Super Hold Hair Spray — A hair spray that holds hair in place all day. The fast-drying formula allows hair to be brushed through and easily restyled.
Professional Freezing Mega Hold Hair Spray — The ultimate formula to hold hair and add shine, this lightly scented formula is designed to style unruly hair instantly for a long-lasting look.
Professional Freezing Mega Hold Unscented Hair Spray — The unscented formula creates styles while adding body and shine.
Professional Protein Shaping Styling Mist Extra Super Hold — A frizz-fighting, heat protecting leave-in formula that is perfect to refresh your style without shampoo.
Professional Protein Shaping Styling Mist Super Hold Unscented — Another frizz-fighting, heat protecting leave-in formula that refreshes your look without the scent.
Professional Spray Liquid Gel Mega Hold Unscented — An unscented long lasting, powerful hold from day to night.
Professional Texturizing Cream Mega Hold — This strong hold cream adds texture and definition without that greasy and sticky feel. Perfect for taming flyaway hair and fighting frizz.
The products will retail between $5 and $7 and are available at chain retailers nationwide.