Califia Farms packs oat milk with protein

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Califia Farms packs oat milk with protein

By Gisselle Gaitan - 05/15/2020

Califia Farms is putting a new spin on its oat milk offerings.

New to the Los Angeles-based company’s portfolio is Protein Oat, which is an enhanced line of plant-based milk that contains pea, oat and sunflower proteins.

In addition, the beverage also contains omegas 3, 6 and 9, as well as vitamins and minerals, the company said.

“We're excited to introduce a versatile, delicious oat milk that outperforms traditional dairy milk across major nutritional markers,” Greg Steltenpohl, founder and CEO said. “Protein Oat is a true gamechanger for our industry and marks one of the first times we've seen a plant milk formulated with this level of nutrient-rich ingredients. Targeted especially for families with children, this now allows us to meet the demands of a previously untapped consumer segment — one whose primary barrier has been concern for nutrition, specifically protein.”

Available in two flavors — original and vanilla — Protein Oat is low in sugar and gluten-free.

“We created a healthier alternative for cow's milk by leveraging diverse, plant-based ingredients such as peas, oats, sunflowers and flax oil to design our great-tasting Protein Oat product,” Nagendra Rangavajla, VP of research and development at Califia said.  “It delivers quality protein, healthier fats with significantly higher omega-3, -6 and -9 compared to dairy milk, as well as nutrients such as vitamin D, calcium and potassium that are deficient in our diets.”

Those interested in purchasing the beverage can do so at Whole Foods Market and Sprouts, where it retails for $5.99.