Classic Oreo Cookies slim down

EAST HANOVER, N.J. — Mondelez’s Nabisco division recently introduced Oreo Thins, a crisp, delicate version of the classic cookie. Oreo Thins are being positioned as a more sophisticated version of the classic, perfect for pairing with an afternoon latte or cup of tea for a more adult treat. The cookie’s new serving size is four cookies for 140 calories versus three Original Oreo Cookies for 160 calories.

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The permanent addition to the Oreo lineup launched this summer and is available in Original, Golden and Mint flavors for a suggested retail price of $4.59. The launch is being supported by a 360-degree marketing campaign, including television and social media.