Kellogg’s Raisin Bran goes bananas

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Kellogg’s Raisin Bran goes bananas

By Gisselle Gaitan - 06/06/2018
Raisin Bran is welcoming a new member of its breakfast food family to store shelves.

The Battle Creek, Mich.-based company is looking to add a little extra flavor and potassium to consumers' morning routines by unveiling the new Kellogg’s Raisin Bran with Bananas.

“We're committed to providing the tasty and nutritious food options our consumers want,” Sam Minardi, marketing director for Kellogg's Morning Foods, said. “So, we looked to consumer requests and preferences for our newest addition to the Kellogg's Raisin Bran lineup, and both led us to Kellogg's Raisin Bran with Bananas.”

Real slices of bananas compliment the bran flakes, sun-ripened raisins and whole grains found inside every box of the cereal, the company said.

The brand's latest innovation can be found where breakfast foods are sold at all major retailers and grocery stores for the suggested retail price of $3.99. For further information on the product, consumers can visit the company's website or social media channels.