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M&M's adds new character


HACKETTSTOWN, N.J. — Move over, Ms. Green. There's another leading lady coming to the M&M's clan.

M&M's announced that its spokescandies, including Red, Yellow, Orange, Green and Blue, will be joined by Ms. Brown, who will debut in an ad premiering during Super Bowl XLVI. M&M's also is giving people a taste of Ms. Brown on Jan. 30 by unveiling the first images of the new character during special events in Los Angeles and New York, as well on Facebook.

"We're very excited to introduce Ms. Brown to the world," Mars Chocolate North America chief consumer officer Debra Sandler said. "Now is the time for Ms. Brown to step into the spotlight — and there's no bigger spotlight than Super Bowl Sunday."

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