Duncan Hines, Dolly Parton partner on Southern-inspired dessert line
Duncan Hines is joining forces with a recognizable music star on a limited-edition line of sweets.
The Chicago-based company announced that it has partnered with Grammy Award-winning artist and philanthropist Dolly Parton on a collection of Southern-inspired treats.
“Duncan Hines is beyond thrilled to partner with Dolly Parton, one of the most revered and beloved women in the world, on a new line of products that are steeped in Southern comfort and inspired by Dolly’s family recipes,” said Audrey Ingersoll, Duncan Hines brand director. “We are excited to see this partnership — facilitated by Dolly's licensing agency, IMG — evolve for years to come.”
[Read More: Duncan Hines intros keto friendly cake cups]
Featuring cake mixes and frosting inspired by some of Parton’s family recipes, the line includes Southern Style Coconut Flavored Cake Mix; Southern Style Banana Flavored Cake Mix; Creamy Buttercream Frosting; Chocolate Buttercream Frosting; a collectible tea towel and spatula; and custom recipe cards.
“I have always loved to cook and, growing up in the South, I especially love that authentic Mom and Pop kind of cooking,” said Dolly Parton. “I am excited to launch my own line of cake mixes and frostings with Duncan Hines, bringing that sweet, Southern-style baking experience I enjoy to others.”
[Read More: Native sweetens up offerings with Baked by Melissa collaboration]
Duncan Hines Dolly Parton’s line of cake mixes and frosting will hit the baking aisle of grocery stores and mass retailers nationwide beginning in March.