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11/12/2021

Follow Your Heart intros plant-based SuperMac

SuperMac is available in Cheezy Carrot and Creamy Caulifredo options.
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Follow Your Heart is continuing to expand its plant-based offerings.

The Los Angeles-based company is putting its own twist on the traditional macaroni and cheese options with its SuperMac.

Designed to be paired with sauces that are made with vegetables, beans and cashews, SuperMac is USDA-certified and comes in two flavors — Cheezy Carrot and Creamy Caulifredo.

[Read More: Sweet Earth Foods rolls out plant-based burritos, entrée bowls]

“While we have a long history in the refrigerated section, we’re always looking for exciting ways to expand the universe of healthy, plant-based solutions no matter where they’re found in the store,” Bob Goldberg, co-founder, CEO of Follow Your Heart said. “SuperMac is an innovative, organic replacement for traditional mac and cheese as its sauces are made with vegetables, cashews, and beans. It’s quick, simple, plant-based, and it’s not only for kids. For so many occasions, it’s a meal in under 10 minutes that will put a smile on your face.”

Cheezy Carrot SuperMac’s sauce is made with such ingredients as carrots, butternut squash and navy beans. Creamy Caulifredo SuperMac sauce is made with navy beans, cauliflower and cashew butter, the company said.

“Whether you're having a plant-based or traditional feast, SuperMac is a superb addition to any holiday table and it is also great to have on hand for an easy-to-prepare meal in minutes during this very busy time of year,” said Goldberg. 

[Read More: Banza, Beyond Meat and Follow Your Heart partner on plant-based pizzas]

Available in an 8.1-oz. box with a sauce pack, SuperMac retails for $5.99 each at Whole Foods Market exclusively.

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