General Mills previews 2024 cereal launches

The new year is just around the corner and General Mills is prepping consumers for 2024 by previewing is new cereal launches for the year. 

Trix, Cheerios, Lucky Charms and Reese’s Puffs will offer new lineup additions.

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New launches include: 

• Trix with Marshmallows: This cereal features bunny-shaped marshmallow additions to the fruit-flavored sweetened corn puff cereal and hits shelves in January;
• Maple Cinnamon Cheerios Hearty Nut Medley: This new offering combines Cheerios with the flavors of maple and cinnamon and contains cereal flakes, sliced almonds and pumpkin seeds. In addition, it contains 33 g of whole grain per serving and will be available in January;
• Honey Nut Cheerios Minis: This new cereal contains the same taste and Cheerios shape in mini form, it will be available beginning in January;
• Lucky Charms Berry Swirl: The cereal features new marshmallow charms with the shapes and delicious taste of strawberries, blueberries and raspberries mixed in with the classic sweetened corn cereal. It will be available in January;
• Reese’s Puffs Peanut Butter Lovers: This new, permanent cereal contains an extra dose of peanut butter and will be available in January; and
• Nature Valley French Vanilla Protein Granola: This cereal is made with 13 g of protein per serving. The granola can be added to a parfait, with a splash of milk or eaten right out of the bag. It will be available beginning in January.

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All of General Mills’ new launches for 2024 will be available at retailers nationwide.