Hershey debuts Shaq-A-Licious XL Gummies

Shaq-A-Licious XL Gummies, a new line of oversized gummy candies from basketball icon and entrepreneur Shaquille O’Neal, are making their debut this month.

The gummies feature two varieties: Shaq-A-Licious Original, with gummies that are molded after O’Neal’s face, and Shaq-A-Licious Sour, offered in three playful shapes and flavors that celebrate his storied career.

Ideated by the self-proclaimed ‘biggest kid in the candy store,’ Shaq-A-Licious XL Gummies bring a fun, oversized twist to candy. The original candy features gummies in vibrant blue and purple packaging, and peach, berry punch and orange flavors, all delivered in bites of the legendary player’s head. For those who desire a tangy kick, the sour edition boasts wild green and yellow packaging with gummies shaped like Shaq’s legendary nicknames, Diesel, The Big Cactus and the Big Shamrock, in pineapple, mixed berry and watermelon flavors. 

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“I’m just a big kid at heart," O’Neal said. "I love making people smile and having fun--that’s why I created Shaq-A-Licious XL Gummies. So go ahead, bite my head off. Life’s too short not to have fun.”

Shaq-A-Licious XL Gummies, launched in partnership with The Hershey Company, stand out for their playful and vibrant approach, designed to rekindle the joy of childhood in adults alike, the company said.