Featuring white crème chips in red and green shades, the products come in stocking and tree shapes, which can be added to any holiday baking dish.
“After seeing a huge spike in baking this past year, we were inspired to create our first-ever seasonally-shaped chips to give bakers the chance to add a unique touch to their traditional recipes,” Mike Orr, the manager of baking said. “So go ahead, add Hershey’s Holiday Baking Shapes to your favorite cookies or grab a handful to snack on — we won't judge!”
In addition, to celebrate the launch of this new product, Hershey’s is teaming up with Hallmark Channel on a holiday baking contest where the winner will a walk-on role as a baker in a Hallmark Channel original movie.
Hershey’s Holiday Baking Shapes will only be available for a limited time throughout the holiday season.