INSIGHTS AND PERSPECTIVES

DSN editor in chief Seth Mendelson discusses the slow demise of Sears, which he argues is a story long in the making, with few surprises at the end.

Alphonso’s TS Kelly takes a look at the TV advertising strategies of leading denture adhesive brands, and how it might evolve.

The National Community Pharmacist Association’s John Beckner writes that pharmacists can continue to play a pivotal role in administering immunizations and improving patient health

Stericycle’s Enrico Vona writes about how mail-back sharps programs can help ease pharmacies' burden during the peak of flu immunization demand and year-round.

The new product team at Hamacher Resource Group evaluated 120 products that launched during the month of October across OTC, beauty and wellness categories, choosing five standout products.

The consumer and retail environments are changing rapidly, and CPG brands need to evolve their strategies in order to stay relevant. That was the message Brian Owens, vice president of retail insights at Kantar Consulting, brought to his presentation at the recent Emerson Group Industry Day conference.

Brands should be seeking to optimize their product listings online both in terms of visual representation and verbiage to maximize e-commerce sales, said Stephanie Leffler, CEO of OneSpace, a virtual workforce platform, at the recent Emerson Group Industry Day.

Retailers and CPG brands need to rethink many of the strategies they have traditionally employed to drive sales and adapt them for the fast-growing world of e-commerce, said Sam Gagliardi, SVP of e-commerce at IRI, in a presentation at the Emerson Group Industry Day conference.