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Smaller companies are thriving
Gone are the days of big companies outperforming the small. Today, most industries are being shaped by emerging smaller and mid-sized organizations, many of which out-innovate competitors that are much larger and more powerful. According to an IRI report from 2016, small and medium manufacturers accounted for more than 75% of all “New Product Pacesetter” companies and 64% of the growth in dollars. New challenger brands and dark horse competitors are having a profound impact on business and the broader culture.
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Supermarket Wellness Watch: A revealing look at older consumers, food and health
The conventional wisdom is that younger generations are leading the transformation of how Americans eat.Healthier foods. Cleaner ingredients. Organic. Sustainability. Traceability.But if Millennials and Gen Y are the revolutionaries, they aren’t necessarily feeling good about it.XThis ad will auto-close in 10 seconds