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In this Issue

  • Diplomat: Oncology, infusion and acquisitions drive growth

    With 981,000 prescriptions dispensed in 2016, independent specialty pharmacy operator Diplomat Pharmacy’s 8% script growth over 2015 was the result of the company’s continued efforts to move into and expand its existing presence in several markets — in part through strategic acquisitions of independent companies demonstrating best practices. Driven by its oncology and infusion divisions, the company’s growth brings with it more access to specialty drugs that have limited distribution.

  • Re-accommodating the message: Learning from Pepsi’s, United Airlines’ mistakes

    In a world where the consumer is increasingly demanding that all brands “get real” and connect with them in a truly authentic and honest way, Pepsi’s short-lived and frightfully miscalculated Kendall Jenner/”Live for New Moments” ad and United Airlines’ PR implosion in the wake of its horribly botched “overbooking/re-accommodation” incident ought to serve as case studies on how NOT to communicate with today’s consumer.
     

  • Sam’s Club: Sharpening its health focus

    With its sprawling, bare-bones warehouse stores and bulk merchandising, Sam’s Club virtually shouts value and low prices. But increasingly, the nation’s second-largest wholesale membership club chain also presents itself as a viable source for both lower-cost prescriptions and other products for chronic and preventive care, and as a community resource for immunizations, health screenings, self-diagnostics and other health-and-wellness services.

  • Wakefern Food: Efforts address range of customer needs

    Wakefern Food Corp. continued to advance its health-and-wellness efforts over the past year, driven by a deep understanding of the needs of specific customer segments. One of those segments targeted by the operator of ShopRite supermarkets across six states are younger consumers.

  • Good Neighbor Pharmacy: System, network investments paying off

    By pharmacists: For pharmacists. That simple edict not only served as the genesis behind AmerisourceBergen’s new ABC Order system that was piloted last year, but also captures the spirit of how AmerisourceBergen and its Good Neighbor Pharmacy franchise operation approach independent pharmacy.

  • Hy-Vee: Expanding its health efforts

    Hy-Vee is well-known for its health-and-wellness commitment, and the supermarket chain has been taking efforts up a few notches recently with new and expanded programs.

    The Iowa-based company, which operates food stores in eight Midwestern states, has been growing programs for immunizations and in-store health clinics, while promoting in-store healthy foods’ departments and dietitians to support customer needs.

    “The company prides itself on its dedication to health and wellness,” Kristin Williams, SVP and chief health officer, told DSN.

  • The mane event in men’s grooming

    Masculine grooming choices are soaring — beard services are up 20%, men’s hair lightening 110% and men’s coloring 8%, according to Kline Pro, which also found men are especially interested in products for thinning hair, finishing and shine. The brands men look for include Layrite, Baxter and Jack Black.

    (To view the full Category Review, click here.)

  • Health products ride baby boom wave

    Purveyors of health products have been riding the baby boomer wave for some time now, and it doesn’t appear to be cresting any time soon. According to the Population Reference Bureau, the number of Americans ages 65 years old and older is projected to more than double from 46 million today to more than 98 million by 2060, and the 65-and-older age group’s share of the total population will rise to nearly 24% from 15%.

    (To view the full Category Review, click here.)

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