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07/27/2021

Lay’s debuts Doritos, Funyuns flavor-swapped chips

a close up of a bottle

Lay’s is going to have consumers doing a double-take when walking down the chip aisle.

The company announced that it would be partnering with PepsiCo’s Frito-Lay division to put a twist on Doritos Cool Ranch and Funyuns by debuting the chips as Lay’s offerings.

Known as part of the Flavor Swap lineup, the flavor combinations include Lay’s Doritos Cool Ranch and Lay’s Wavy Funyuns Onion.

“From local cuisine to restaurant favorites to fan-submitted flavor ideas, Lay’s has drawn inspiration from so many different places over the years to bring our fans joy through new and exciting flavor experiences,” said Melissa Miranda, senior director of marketing, Frito-Lay North America. “This time, we’ve partnered with two beloved Frito-Lay brands to give our fans an innovative, one-of-a-kind flavor experience like no other chip brand can do. We can’t wait for people to try these new Lay’s Flavor Swap flavors for themselves.”

Both Lay’s Flavor Swap chips will be available at grocery retailers nationwide for a limited time in a 7.5-oz. size that retails for $3.79 and 2.62-oz. bag for $1.99.

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