Lily’s Sweets unveils new confections

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Lily’s Sweets unveils new confections

By Gisselle Gaitan - 02/06/2020

Lovers of all things sweet now have some new additions from Lily’s Sweets to sample.

The Boulder, Colo,-based company announced the launch of nine new products that have launched at Whole Foods Market, are made with thoughtfully sourced ingredients and are both non-GMO and Fairtrade certified.

“Our promise has always been to deliver the smooth, rich taste of chocolate we all love, without the sugar,” Cynthia Tice, founder of Lily's said. “As a leader in the sugar reduction movement, Lily's is here to help limit your overall sugar intake while giving you sweets you'll obsess over. I am beyond excited to continue to revolutionize the sweets aisles with our newest product introductions.”

Containing less than 1 g of sugar per serving, new additions include:

  • Milk Chocolate Style and Dark Chocolate Covered Caramels, which are chewy and smooth;
  • Dark Chocolate and Milk Chocolate Style Caramel Popcorn, which consist of milk or dark chocolate that has been combined with popcorn;
  • Chocolate Bars, which come in hazelnut, salted caramel or dark chocolate varieties; and
  • Two-Pack Dark Chocolate and Milk Chocolate Style Peanut Butter Cups, which do not have added sugar.

“Breakups are never easy, but we've gathered all the tools you need to get through a breakup with sugar and compiled them into this digital guide,” Sarah Meis, Lily's SVP of marketing and innovation said. “Our hope is that you just might find that life with less sugar can be pretty sweet.”

As the products expand to additional retailers, the company encourages consumers to use the store locator via the website to find a location carrying the sweets.