No B.S. Skin Care partners with Sarah Hyland
No B.S. Skin Care, a brand focused on creating clean and non-toxic skin care products, is looking to expand its reach by announcing a brand-new partnership.
The Miami-based brand announced that it would be partnering with “Modern Family” star Sarah Hyland, who has been vocal about cleaning up her lifestyle, the company said.
Together, the two will focus on educating consumers on the importance of taking control of their own health, starting with their skin.
"Staying healthy is important to me, and that means taking control of what I put in and on my body. My lifestyle detox started with clean eating, but when I realized how many toxins were hidden in the products I used every day, I knew I had to make a big switch," Hyland said. "My fans wanted in on the process, so the pressure was on to find something really good — for me and for them. No B.S. resonated with me because their products are made with good-for-you ingredients that actually improve skin health. My No B.S. regimen has four powerful basics you can use every day to clean up your skincare game. My hope is that everyone who tries it will feel so good in their skin that they don't mind going makeup-free."
In addition, Hyland has curated her own No B.S. Skin Care regimen that includes such products as the Gentle Foaming Cleanser, Purifying Facial Toner, Vitamin C + E Serum and the Day + Night Hyaluronic Cream. The bundle is available for purchase on the brand’s website.
That’s not all. The brand and Hyland also will be offering fans the opportunity to receive a personalized video call-in from Hyland, who will be sharing her own journey of self-improvement and the importance of staying away from harmful ingredients, the company said.
"Sarah's story really resonated with our team and our brand because like so many of our customers, she realized that what she ate, drank, and used on her skin could contribute to toxins building up her body," Diana Briceno, CEO of No B.S. Skin Care, said. "At No B.S., we love sharing stories like Sarah's to bring awareness to the importance of clean beauty ingredients and products. This is exactly why she is the perfect partner to inspire people to take control of their own health, and cut out all of the unnecessary, toxic B.S. they don't need, starting with their skin care."
No B.S. Skin Care products are created without the use of parabens, phthalates, sulfates, synthetics, and toxic petrochemicals.
The brand also wants fans to share their experiences of ditching toxic ingredients by using the hashtags #SarahLivesNoBS and #SarahsCall on social media.