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Deloitte: Wearables drive consumer health engagement

The number of U.S. consumers tracking their health data with wearables has more than doubled since 2013, and they also are becoming more engaged in their own health care through use of technology and data sharing solutions, according to new research from the Deloitte Center for Health Solutions.

The Deloitte 2018 Survey of U.S. Health Care Consumers surveyed 4,530 U.S. adults and found that roughly one-third of consumers said they are interested in using digital tools, apps and at-home diagnostic tests for identifying symptoms and for health coaching.

About half, 51% of respondents, were comfortable using an at-home test to diagnose infections before seeing a doctor. More than 35% of respondents said they are interested in using a virtual assistant to identify symptoms and direct them to a caregiver.

A similar amount (31%) are interested in connecting with a live health coach who offers 24/7 text messaging for nutrition, exercise, sleep and stress management.

The study also found that 60% of consumers said they are willing to share personal health data from devices with their doctor to improve their health.

Of those who used wearables in the past year, 73% said they used them consistently, which the report said runs counter to past studies that showed that fitness devices had a high rate of abandonment.
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