Health Lab adds to line of wellness balls

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Health Lab adds to line of wellness balls

Wellness and beauty brand Health Lab is growing out its line of wellness-focused snack balls with the introduction of its Choc Sea Salt Collagen Ball. The snack contains marine collagen, which is meant to support improved digestion, metabolism and youthful skin, among other benefits, the company said.

The product is free of GMOs, dairy, gluten, palm oil, sugars, sweeteners and artificial flavors, and joins the existing Choc Cherry Collagen Protein Ball, which also is rich in protein.

Health Lab’s other functional snack offerings include vegan Protein Balls in salted caramel and choc brownie; whey Protein Balls in almond, peanut butter and choc flavors; Probiotic Balls in choc matcha and mixed berry flavors; and Hemp Energy Balls in espresso and peanut butter choc flavors.

The company said that its products over-index with female consumers, and offers a way for retailers to attract new customers without cannibalizing its current offerings. Health Lab products currently are sold at such retailers as H-E-B, Harris Teeter, Bristol Farms, Kings Food Market and Urban Outfitters.