PlateJoy Health serves up diabetes prevention
PlateJoy on Thursday launched its new PlateJoy Health: Diabetes Prevention program to help the one in three Americans who have prediabetes get a better handle on their condition through nutrition. The program recenty was used in an NIH study and found to reduce the progression to diabetes by 60%, the company noted.
PlateJoy has partnered with Instacart to provide same-day delivery of many of the ingredients recommended as part of its programs.
"Nutrition and lifestyle change has been proven to be twice as effective as the leading diabetes medication. Unfortunately, doctors don’t have time to give comprehensive nutrition and lifestyle advice, and they never will," Nicole Villeneuve, director recipe design and partnerships at PlateJoy, noted. "That’s why we’re excited to launch PlateJoy Health: Diabetes Prevention, the all-digital program that helps you lose weight and reduce your risk of developing diabetes through personalized nutrition and education."
According to the San Francisco-based company, several insurance providers "have stepped t othe plate" to cover 100% of the cost of the program. "That’s because insurance companies know that programs like this are the No. 1 way to help their patients get healthier (and reduce their costs)," Villeneuve added. If it is covered, that's an $89 value.
The program includes meal planning for one year, including activity and weight tracking, and access to weekly video interviews with nutrition experts. The program also includes virtual coaching with diabetes prevention certified coaches.
PlateJoy has partnered with Instacart to provide same-day delivery of many of the ingredients recommended as part of its programs.
"Nutrition and lifestyle change has been proven to be twice as effective as the leading diabetes medication. Unfortunately, doctors don’t have time to give comprehensive nutrition and lifestyle advice, and they never will," Nicole Villeneuve, director recipe design and partnerships at PlateJoy, noted. "That’s why we’re excited to launch PlateJoy Health: Diabetes Prevention, the all-digital program that helps you lose weight and reduce your risk of developing diabetes through personalized nutrition and education."
According to the San Francisco-based company, several insurance providers "have stepped t othe plate" to cover 100% of the cost of the program. "That’s because insurance companies know that programs like this are the No. 1 way to help their patients get healthier (and reduce their costs)," Villeneuve added. If it is covered, that's an $89 value.
The program includes meal planning for one year, including activity and weight tracking, and access to weekly video interviews with nutrition experts. The program also includes virtual coaching with diabetes prevention certified coaches.