PureSport boosts presence with distribution, endorsement deals

AUSTIN, Texas PureSport recently signed a national distribution deal with Sports Authority, a premier sporting goods chain, as well as online outlets including SwimOutlet.com and NutritionExpress.com. In addition, the company recently announced that it has expanded its team of athlete spokespersons to include the Minnesota Viking’s Bernard Barrian; Ryan Powell, the top-ranked lacrosse player; soccer star Kenny Cooper, Jr.; and triathletes Brandon Marsh and Amy Marsh.

Michael Phelps, who holds the world’s record with most gold metals earned at one Olympic event and has an ownership stake in the company, was one of PureSport’s first celebrity athlete spokesmen. Other PureSport athletes include Olympians Brendan Hansen, Ian Crocker, Aaron Peirsol and Nastia Liukin, all of whom, like Phelps, have been training with PureSport for up to two years.  

PureSport has earned registration with Informed-Sports, a leading, independent supplement testing program that only registers products that they have rigorously tested and proven to be completely free of substances prohibited by the WADA, the World Anti-Doping Agency.

“PureSport is as clean a drink as they come, which is why athletes, trainers and coaches love it so much,” stated Michael Humphrey, chief executive officer of PureSport.