Revolution Beauty unveils Fortnite collection
Revolution Beauty, a British-based cosmetics and skin care brand, and Epic Games have teamed up for Revolution Beauty x Fortnite, the gaming phenomenon's first-ever beauty collaboration.
The limited-edition collection is available exclusively in-store and online at Walmart nationwide and on RevolutionBeauty.com.
The Revolution Beauty x Fortnite collaboration marks the latter's first-ever activation within the health and beauty space, delivering an expansive offering of 27 products across cosmetics, skincare and more.
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Inspired by the game and its characters including Peely, Supply Llama and Cuddle Team Leader, the collection aims to appeal to both the players behind the game's 500 million+ registered accounts worldwide and Revolution Beauty's expansive customer base, rallying them to squad up, put their game face on, and transform their look.
"We are incredibly proud and excited about the Revolution Beauty x Fortnite collaboration," said Sara Staniford, president of Revolution Beauty USA. "Pairing Revolution Beauty's competitively priced and high-quality products with this globally recognized game for their first-ever beauty collaboration, we are appreciative of the opportunity to engage with this incredible gaming community that also values creative freedom and color play."
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Of the collection's 27 products, the Revolution Beauty x Fortnite collaboration is launching with key SKUs, including the Revolution x Fortnite Peely Banana Mousse Mask, Revolution x Fortnite Supply Llama 9 Pan Shadow Palette, Revolution x Fortnite Cuddle Team Leader Nail Polish and more. Visually impactful and touting highly pigmented and quality formulas, each product in the collection is priced at $12 and under, the company noted.