Rimmel London kicks off 2023 with clean, vegan products

Rimmel London is starting off 2023 with a bang.

The beauty brand, which recently became CFI Certified, has debuted several new products and expanded its Kind & Free collection for the new year.

[Read more: Coty debuts updated company purpose]

Here are the new products consumers can expect to find:

• Kind & Free Clean Eye Definer: A Makeup pencil that provides super rich, high color impact to instantly define and enhance eyes. It has a clean skin care formula that is 100% vegan, and packaging that is made with Forest Stewardship Council (FSC) certified wood;
• Kind & Free Brow Definer: A versatile makeup pencil featuring a spoolie brush for broad and even blending, and a precise 1.7mm ultra fine tip for creating hair-like strokes. It features a natural tint;
• Lasting Finish Lipstick: A lasting lipstick with a Shimmery Finish. The soft-glow makeup colors come in a unique buildable formula that glides on seamlessly for easy application. It contains balm-like conditioners to keep lips hydrated, as well as castor oil;
• Scandaleyes Volume On Demand Mascara: A mascara that works to provides eyelashes with customizable volume. It features a clean and vegan formula that is applied to lashes with clump-proof ease and lasts without smudging or flaking; and
• Scandaleyes Reloaded Mascara: An eyelash makeup that features a clean and vegan formula for clump-proof application and up to 24 hours of wear. It provides fuller, longer & thicker lashes that are resistant to humidity, sweat, heat and smudging.

[Read more: Rimmel London appoints Adwoa Aboah as global brand activist]

Consumers can find Rimmel London’s new launches available wherever the brand’s products are currently sold.