Shave

  • Wahl launches new how-to website for men's grooming

    STERLING, Ill. — Wahl, a maker of men’s grooming tools, has launched a website dedicated to men’s grooming and is designed for guys looking for a resource for new hair or facial hair styles, combined with how-to tips to achieve the look.

    The new WahlGrooming.com is a new one-stop grooming destination that features a library of styles, instructional videos and expert tips, and also supports what research from Wahl suggests guys really want — help in the grooming department. 
 

  • Gillette, Variety magazine put men's grooming in the spotlight this awards season

    LOS ANGELES — In the midst of the awards season, Procter & Gamble’s Gillette brand has inked a partnership with Variety magazine to place men’s grooming in the spotlight with the first-ever Leading Man Cam.

  • Gillette to launch brand's first body razor

    CINCINNATI — Procter & Gamble’s Gillette brand is launching in February its first razor designed for male body shaving.

  • Gillette honors dad in new short film 'Raising an Olympian'

    BOSTON — As Procter & Gamble pays homage to moms for picking their kids back up after every fall in the latest installment of its “Thank You, Mom” campaign, P&G’s Gillette brand is honoring dads with the launch of its new Raising an Olympian short film titled “Keep Your Head Up.”

  • Edge expands men's shave portfolio

    SHELTON, Conn. — Edge is striving to change the way men shave with the launch of Edge Body Shave Cream and Edge Ultimate Shave Gels. 

    Edge Body is the first men's shave cream designed specifically for the increasing body grooming trend, and Edge Ultimate is a 6-in-1 shave gel designed for the modern man who wants to take care of his skin without spending extra time in front of the mirror, the company stated.

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