Sofia Richie Grainge appointed SkinCeuticals brand partner

SkinCeuticals is adding major star power to its global brand partner roster. 

Social media darling Sofia Richie Grainge will be filling the position, as her values align with the brand’s passion for scientific skin care and confidence in dermatological expertise, the company said. 

As a brand partner, Richie Grainge will star in a global campaign and showcase her specially curated SkinCeuticals skin care routine, “The Sofia,” which was put together by Dr. Mamina Turegano, a triple board-certified aesthetic dermatologist and SkinCeuticals brand partner. 

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“As a skincare-enthusiast, SkinCeuticals was first recommended by my dermatologist," said Richie Grainge. "After learning more about it, collaborating with the brand came naturally. I have always had a deep passion for skincare and finding the perfect set of products that are not only effective, but also complement my day-to-day routine. Through this partnership and Dr. Mamina’s consultation, I was able to learn more in depth about SkinCeuticals integrated skincare approach and find the perfect routine that I am so excited to share.”

Richie Grainge’s curated collection includes such products as the Simply Clean Cleanser, C E Ferulic, H.A. Intensifier, Triple Lipid Restore and the Daily Brightening Sunscreen, and will be available for purchase online. 

“We are beyond thrilled to welcome Sofia as a brand partner," said Julien Chardon, global general manager at SkinCeuticals. "Sofia’s high standards for skincare innovation and her confidence in dermatologist expertise perfectly embody the values of SkinCeuticals. Sofia, together with Dr. Mamina Turegano, are trusted voices who will educate generations of skincare enthusiasts about SkinCeuticals integrated skincare approach.”