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Exclusive DSN-Brandperx survey measures pediatric cough-cold recommendations
In the United States, colds account for more visits to the doctor than any other condition, according to the American Lung Association. The common culprit behind spreading rhinovirus, the virus behind as many as 40% of all colds, is children — pediatric patients on average suffer from the symptoms of a cold between six and eight times each year. And given how highly contagious many colds are, that may explain why many adults get sick, too.
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The golden years: Drug stores can profit from Americans aging, staying at home
With more Americans reaching their golden years and the country’s healthcare system stressing home care as a way to drive down costs, products to meet these consumers’ conditions are gaining more attention and increasingly finding their way into drug stores’ mix.
(To view the full Home Health Care Report, click here.)
