For the first time, an athlete has joined the Neutrogena family of brand ambassadors.
Professional track and field athlete Sydney McLaughlin-Levrone will work as an extension of the brand’s voice to help consumers learn what is important for their skin’s health and share the best products for healthy skin, Neutrogena said.
“My schedule can get pretty busy with training and meets, and so I don’t always have the time to spend scrolling and testing out the latest in skincare and beauty trends—especially when, in reality, they may not be great for my skin,” said Sydney McLauglin-Levrone. “That’s why I’m so excited to be partnering with Neutrogena to help people everywhere learn what’s really vital for their skin’s health.”
In addition to serving as an ongoing spokesperson for the brand, McLaughlin-Levrone also will appear in future content across the brand’s owned social media channels.
“We’ve loved watching Sydney’s success over the years and can’t wait to continue to grow as a brand with her by our side,” said Natasha Haubrich, Head of Neutrogena Equity and Strategy. “We feel confident that this partnership will help inspire consumers across generations.”