Vaseline aims to keep skin hydrated, glowing

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Vaseline aims to keep skin hydrated, glowing

By Gisselle Gaitan - 08/28/2020

Vaseline is unveiling three new offerings that soothe, moisturize and help revive and restore dry skin.

Two of the new products offer new variants on the company’s Jelly Stick Line. The Vaseline Refreshing Body Balm Jelly Stick aims to calm and soothe irritated dry skin using menthol for a subtle cooling sensation and Vaseline’s healing jelly for moisturization in a non-sticky formula. The second new Jelly Stick is the Cocoa Shimmer Jelly Stick, which includes cocoa butter and a mineral shimmer alongside healing jelly. The Cocoa Shimmer product can be used as a highlighter or body luminizer, Vaseline said. Both Jelly Sticks carry suggested retail prices of $5.99. 

Vaseline also is augmenting its lotion offerings with Vaseline Intensive Care Almond Smooth Body Lotion. The product contains sweet almond oil and vitamin E and is infused with a light almond scent. The lotion also features Vaseline original jelly to help lock in moisture without leaving a greasy feeling. The lotion has a suggested retail price of $5.99. 

All three of Vaseline’s new products can be found at food, drug and mass retailers nationwide.