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ERSP advises Lunada Biomedical to discontinue weight-loss claims for supplement Amberen
NEW YORK — The Electronic Retailing Self-Regulation Program on Monday recommended that Lunada Biomedical discontinue weight-loss and other claims made for Amberen, a dietary supplement marketed to menopausal women. ERSP found, however, the company could support claims related to hot flashes, irritability, sleeplessness and “low libido.”
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Hollywood elite get behind fitness water launch
LOS ANGELES — Music mogul Sean Combs and actor/producer Mark Wahlberg on Wednesday announced a joint venture with fitness and wellness water brand AQUAhydrate. Per the arrangement, Combs and Wahlberg will oversee business strategy along with CEO John Cochran, former president of Fiji Water.
Together they will help drive the AQUAhydrate brand and be instrumental in helping secure retail partnerships for the water brand, such as their recently signed deals with Safeway, Kroger and GNC.