Walgreens’ brand vitamins have received a prestigious certification.
The UL Verified Mark, which recognizes ingredients on a product’s nutritional or supplemental facts panel are as stated on the product’s label, will begin appearing on the company’s brand vitamins and supplements.
“Consumers want to trust what is in the product they are taking while retailers need to provide that trust and assurance,” said Doug Lockard, vice president and general manager of UL’s retail and consumer products group. “UL’s Verified Mark creates trust based on independent, credible proof regarding a product’s ingredients. Walgreens’ investment in earning UL’s Verified Mark demonstrates its commitment to delivering quality products. We thank them for putting their trust in UL to help them deliver on that promise.”
In addition, the mark also will appear on the vitamins and supplement product pages on Walgreens.com.
“Trust is core to any relationship, and we believe ingredient transparency is very important,” said Luke Rauch, senior vice president and chief merchandising officer at Walgreens. “That’s why we worked with UL to obtain objective and independent third-party verification for the ingredients in our dietary supplements and vitamins. With this new verification, you can trust that our vitamins contain exactly what is listed on the nutritional and supplement facts panel, building on our reputation as a trusted name in health and wellness.”
UL’s Verified Mark on Walgreens’ products is the outcome of successful objective and independent verification informed by facility audits and product testing to verify the accuracy of the supplement or nutritional facts panel, the companies said.