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Baby boomers, preventive solutions drive OTC
Overall, the OTC sector in 2013 realized $40.2 billion in sales, according to data culled from OTC categories tracked by IRI. That’s up from the $38.3 billion that DSN reported last year. The 2013 sales numbers reflect a strong 2012-2013 cough-cold season and the relaunch of Tylenol, Excedrin and Motrin.
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Walgreens, Roush Fenway Racing partner on promoting Walgreens' prepaid MasterCard
DEERFIELD, Ill. — Walgreens and Roush Fenway Racing recenty launched a partnership to stage “The Race Around America” Interactive Promotion, presented by Balance Financial Prepaid MasterCard from Walgreens.
The multi-faceted campaign will be fueled by fan interaction and will culminate with the awarding of the grand prize — the fully-enhanced Roush Stage 3 Mustang used in the promotion by Roush Fenway drivers.