Welch’s expands Fruit ‘n Yogurt Snacks line

Fans of Welch’s Fruit ‘n Yogurt line will soon be itching to reach for the brand’s latest launches.

PIM Brands, the parent company of the brand, announced the launch of two new varieties — blueberry-acai and mango-peach.

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Consisting of real fruit centers, the snacks are surrounded by real yogurt, the Park Ridge, N.J.-based company said.

“Along with the new flavors, Welch’s Fruit ‘n Yogurt Snacks also rock a new and colorful eye popping look with stunning updated packaging graphics along with more packs, sizes and formats to meet consumers’ needs during all snacking and treating occasions,” Nora Collins, the associate marketing director for PIM Brands said.  “Whether at school, home, work, or on-the-go, our new sizes, packs and flavors make certain that fruit ‘n yogurt lovers everywhere can find just the right size, format and flavor variety to enjoy anywhere and at any time.”

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In addition, Welch’s Fruit ‘n Yogurt Snacks are made with natural flavors and contain both vitamin D and calcium, the company said.

Available in a variety of sizes, including an 18-count box, 8-count boxes, 1.8-oz. tube packs and 4-oz. bags, consumers can find Welch’s Fruit ‘n Yogurt Snacks in blueberry-acai and mango-peach, as well as the previously launched strawberry variety, at select retailers nationwide.

Additional retailer availability will expand within the next year, the company said.