ZenToes, an FDA-registered and podiatrist-recommended foot care brand, is rolling out its holistic product solutions that target common foot conditions at more than 900 Target stores and online.
Founded in 2015 by Sarah Parks, the brand currently offers a wide range of products that look to increase comfort and relieve discomfort associated with bunions, hammer toes, plantar fasciitis and other common foot conditions, the company said.
[Read more: Dr. Scholl’s puts feet first with latest launches]
“Our mission has always been to empower people to live an active, balanced and pain free life at every age — and we believe firmly in creating effective solutions that are affordable and accessible to everyone,” said ZenToes founder, Sarah Parks. “We’re so excited to have the support of Target in expanding our retail footprint to bring our product line to even more consumers around the country with the ease and convenience of now finding our fun and functional foot care products in their favorite store.”
Products that Target will carry include Silicone Toe Separators, Toe Spacer, Double-Loop Toe Separator, Cushioned Fabric Toe Wraps, Triple Loop Toe Crest, Gel Toe Caps, Metatarsal Gel Pads and Callus Cushions.
[Read more: Dr. Scholl’s debuts Instant Cool Athlete’s Foot solutions]
Available in Target-exclusive packaging, ZenToes’ products are WBENC certified and distributed by individuals with diverse abilities, the company said.