ARTICLES BY THIS AUTHOR
- 12/1/2024
Cold Wars
Fewer choices and fewer redundancies in the cough and cold aisle could help ease consumer confusion. - 10/1/2024
Sports nutrition category is poised for growth
A fitness-minded consumer base and expanding waistlines are driving opportunities for vitamins, minerals and supplements. - 8/29/2024
What shopper expectations do first aid manufacturers need to meet?
Today’s consumers want first aid remedies that are effective and convenient, but with natural ingredients and multi-tasking capabilities. - 6/2/2024
Delivering comfort and clarity
Today’s advanced eye-care and ear-care solutions address the threats to two of consumers’ critical senses. - 3/11/2024
A new era in feminine care
Increasingly knowledgeable, today’s consumers are seeking out cleaner formulations, sustainable solutions and more. - 1/28/2024
A category in chaos
The future of phenylephrine, a widely used OTC decongestant, is up in the air. - 10/29/2023
How pharmacists can bridge the diabetes care education gap
Training programs may help retail pharmacists become better partners in diabetes management. - 10/29/2023
Diabetes care tunes in to technology
Consumers with diabetes appreciate modern diabetes-management tools that ease the stress and anxiety of their condition. - 9/13/2023
Attract aisle attention
Suppliers share how drug stores can make purchasing decisions easy for customers seeking vitamin and sports nutrition products. - 9/13/2023
Goal oriented
Consumers are looking for vitamin, mineral and supplement solutions that help them reach their weight and fitness goals.