To kick things off, the brand announced that its dry shampoo products have undergone a bit of a revamp.
While still formulated to absorb excess oil in the hair and leaving it feeling both revitalized and clean, the products contain a new formula with a few upgraded features.
Each ultra-refined rice starch dry shampoo formula now provides a long-lasting fragrance, contains added keratin, and comes in a new sleek can design, the company said.
Formulated without the use of parabens, sulfates, aluminum, silicone and dyes, Batiste’s revamped dry shampoo retails for $8.99 and can be found at Ulta Beauty, Target, Walmart and Walgreens.
In addition, the hair care brand also is rolling out its new Touch of Gloss Shine Mist, which was designed to keep hair looking polished between washes.
Created to leave users with a lightweight glow that aims to enhance the appearance of hair while also bringing out a natural luster that does not weight down tresses. The spray can be used alongside any dry shampoo or on its own.
Available in three formulas — coconut crush, champagne sorbet and wildberry blossom — the products were designed to last up 8 hours, the company said.
Made with natural and plant-based extracts, Batiste’s Touch of Gloss Shine Mist retails for $12.99 and is available exclusively at Ulta Beauty.