Bayou City Hemp releases cannabis-infused, CBD seltzer in Texas

Bayou City Hemp, Texas’ first hemp processing and extraction company, released its first CBD seltzer under its flagship brand, Mixer Elixir.

Handcrafted in Houston, the Mixer Elixir Ranch Water seltzer is a zero-proof (nonalcoholic), zero-calorie and zero-sugar sparkling water. It contains 25 mg of hemp-derived CBD and is designed as a ready-to-drink beverage or cocktail mixer.

“There is a fast-emerging trend of ‘sober-curious’ and ‘cannabis-curious’ consumers,” said Ben Meggs, Bayou City Hemp co-founder and CEO. “It is the perfect time to introduce our very accessible seltzer, infused with our nanoemulsion innovation to make it easier for the body to absorb the CBD and feel the effects faster.”

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Mixer Elixir’s fast-acting CBD seltzer is complemented with a crisp, citrus-lime taste and hints of agave, the company said. The Ranch Water beverage is the first mind-refreshing seltzer to launch in a series of cocktail-inspired drinks to be enjoyed as a standalone beverage for any time of the day or as a complementary additive with its respective spirit, such as tequila.

The product launched in Dry January, a time when people choose to abstain from booze for the entire month, the company said.