Amazon.com expands Prime Now to LA following Walgreens, Target moves

SEATTLE — In the wake of Tuesday's news that Walgreens was partnering with Postmates on same-day delivery service and Target's partnership with Instacart on grocery delivery, Amazon.com on Wednesday upped the ante by expanding the reach of its Prime Now service, the company’s one-hour delivery service, to Los Angeles and Orange County including areas such as Santa Monica, Redondo Beach, Silver Lake and Irvine. Amazon has established four Prime Now hubs in southern California to date.

 

In the next few days, Prime Now will also add deliveries from some of LA’s local stores, such as Sprouts Farmers Market, Bristol Farms, Sprinkles Cupcakes, Fresh & Easy, Erewhon Organic Grocer and 99 Ranch Market.

 

“Customers love the convenience of getting items delivered right to their doors in under an hour,” Stephenie Landry, director of Amazon’s Prime Now service, said. “The logistical expertise that we’ve developed since day one fuels Prime Now and we’re excited to expand one- and two-hour delivery to Los Angeles and surrounding areas.”

 

In Los Angeles, Prime Now is available from 8 a.m. to midnight, seven days a week. Two-hour delivery is free and one-hour delivery is available for $7.99.

 

With the addition of Los Angeles, Prime Now operates in 13 cities worldwide.