Trendy men's brand Beard Guyz expands distribution

GLENDALE HEIGHTS, Ill. -- Hot new men's beauty brand Beard Guyz is expanding its distribution to several drug stores and mass retailers. 

The brand recently announced that Beard Guyz products are now available at Walgreens, Meijer, Target, Giant Food and other retailers nationwide.

Universal Beauty Products launched the Beard Guyz brand of men’s products last year, and consumer response to the brand has been positive and growing.

“There were relatively no products for taking care of beards,” Howard Brauner, VP of new product development at Universal Beauty Products said last year. “It was really an online cottage industry. 

But with some studies showing that beards can be dirtier than toilets, Brauner knew he was onto something. The result was Beard Guyz, a complete regimen for beard care. The lineup includes Daily Wash 35 (the total number of ingredients in the formula), Deep Conditioner 25, Balm for Course Hair, Balm for Fine to Medium Hair and Beard Oil 25. The ingredients are high quality, natural and organic. All SKUs are priced at $14.99. The company plans to add a fragrance this year.