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07/06/2021

Biolage adds multitasking products to All-In-One line

Gisselle Gaitan
Online Editor
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a close up of a bottle

Biolage is welcoming new additions to its All-In-One product line.

The All-In-One Expansions are an extended collection of the well-known line’s hair products, which have been infused with natural ingredients to be suitable for all hair types, the company said.

“We are ecstatic to be expanding the very well-loved All-In-One collection,” Mounia Tahiri, senior vice president at Biolage said. “There’s a big movement for scalp health right now, so we wanted to meet consumer demand and create a range of nature-inspired, scalp-friendly products for your haircare routine that prioritize the health of the hair where it really begins—the root.”

New additions include:

  • All-In-One Coconut Infusion Multi-Benefit Spray, which has been infused with coconut and can be used by all hair types to enhance shine, fight frizz, detangle and protect from heat;
  • All-In-One Shampoo Scrub, which looks to remove product buildup, as well as dirt, excess oil and flakes at the root of their hair. Formulated with oat for a gentle cleanse, it also contains jojoba oil and castor oil to keep tresses moisturized; and
  • All-In-One Intense Dry Shampoo, which can be used to prime, refresh, and cleanse hair without water use. Containing rice starch to help absorb dirt and oil and control product buildup, it has been formulated to not leave behind any residue or streaks.

“With multiple benefits and formulated with gentle ingredients, we are proud to be releasing these expansions that are safe for color-treated hair, can help build a healthy hair routine, and that stylists and consumers can feel good while using,” Tahiri said.

Biolage’s All-In-One Expansions are vegan, free of parabens and mineral oils, and do not contain artificial colorants in its formula, the company said.

Currently, the line is available for purchase at salons, Amazon and Ulta Beauty.

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