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ST. LOUIS — Energizer has rolled out a new mobile marketing campaign on Apple's iAd network to emphasize its partnership with the VH1 Save The Music Foundation.

MORRISTOWN, N.J. — Bayer HealthCare's Rid brand is taking its battle beyond lice with the introduction of Rid home lice, bed bug and dust mite spray.

"Rid is a household name for moms and healthcare professionals, who have dealt with lice, but the same active ingredient that can kill lice and their eggs can now be used for bed bugs," Bayer HealthCare VP U.S. marketing and new business development Barton Warner said.

NEW YORK — A portable, personal water filter now is available to consumers in the United States and Canada for the first time.

HOUSTON — American Medical ID has expanded its reach by offering its medical identification bracelets and necklaces at three major drug stores.

The company said that beginning this month, its products now are available at 5,800 CVS locations, 7,200 Walgreens locations and 4,800 Rite Aid locations.

WALLED LAKE, Mich. — Brillo once again has teamed up with the Breast Cancer Research Foundation.

As part of their continued partnership, Brillo will donate 5 cents of each purchase of specially marked packages of Brillo steel wool soap pads and Brillo Estracell sponges, up to $50,000. This year marks the second time the brand and the BCRF have joined forces.

DEERFIELD, Ill. — Walgreens is celebrating Halloween with a new Facebook contest.

HERSHEY, Pa. — Hershey's president and CEO, J.P. Bilbrey, announced changes to the chocolate giant's global leadership team.

Bilbrey said that Bert Alfonso has been named EVP, CFO and chief administrative officer; Michele Buck has been named SVP and chief growth officer; and Mike Wege has been named SVP and chief commercial officer. The executives joined Hershey in 2006, 2005 and 2002, respectively.

NEW YORK — At this year’s Clinton Global Initiative, Procter & Gamble unveiled three new initiatives that will benefit families around the world.

P&G said the sustainability investments reaffirmed the company's "commitment to responsible growth." This year's initiatives include: